3 Franchise Business You Can Start in Your Town : Comprehensive Guide 2025
Franchise Business You can start : Starting a business in your town can be a game-changer, especially if you choose a franchise that already has brand recognition, proven systems, and strong consumer demand. In 2025, the Indian franchise market continues to grow rapidly, opening up new opportunities for aspiring entrepreneurs. Whether you’re looking to invest in the food and beverage industry, a trendy dessert outlet, or a health-based local favorite, choosing the right franchise is critical for success.
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This guide explores three lucrative and fast-growing franchise business opportunities that you can easily start in your town: Lilpops Franchise, Manam Karupatti Coffee Franchise, and Oruchaya Franchise. These options not only promise attractive returns on investment but also cater to the growing appetite for unique food experiences in Tier 2 and Tier 3 cities.
1. Lilpops Franchise – A Unique Dessert Experience

Lilpops is quickly becoming a favorite among kids and adults alike with its quirky range of frozen desserts. Known for its innovative popsicle varieties made with natural ingredients, Lilpops brings a refreshing twist to the traditional ice cream model. This brand has capitalized on the growing demand for healthier, preservative-free desserts, which makes it an ideal franchise to start in your town, especially in areas where people are health-conscious but still crave sweet treats.
Why Lilpops is a Winning Franchise in 2025
Lilpops taps into the trending consumer preference for artisanal, handmade desserts made with real fruits, dairy alternatives, and no artificial additives. With more people leaning toward clean eating, launching a Lilpops outlet ensures you’re not only selling products that taste good but also align with modern dietary preferences.
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Moreover, the business model is compact, suitable for kiosks, cafes, and even food trucks – ideal for small towns with budget constraints.
Investment and Setup
Starting a Lilpops franchise generally requires a modest investment, typically ranging from ₹5 lakhs to ₹12 lakhs, depending on location and outlet size. Franchisees receive extensive training, supply chain access, branding support, and operational guidance. The space required is small, and electricity and freezer arrangements are the primary setup requirements. Because the operation is simple, it’s easy to manage with minimal staff, making it ideal for first-time entrepreneurs.
Profit Potential
Lilpops enjoys high-profit margins due to low operational costs and the premium pricing of their desserts. The average payback period is 12 to 18 months, with strong performance seen during the summer season and festival months. A good location near schools, parks, malls, or tourist areas can drastically increase footfall and revenue.
Target Market and Demand
Lilpops targets families, children, college students, and young adults – segments that frequent hangout spots and enjoy novelty desserts. The growing middle class and increased disposable income in Tier 2 and Tier 3 cities make this an ideal time to establish a presence. The novelty factor of popsicles made from mango, jackfruit, tender coconut, and even filter coffee gives it a local edge that appeals to urban and semi-urban customers alike.
2. Manam Karupatti Coffee Franchise – Traditional Taste, Modern Business
Manam Karupatti Coffee is not just another beverage franchise; it brings back the traditional taste of Tamil Nadu with the wholesome richness of karupatti (palm jaggery). With a focus on heritage health drinks, Manam has emerged as a standout player in India’s F&B startup ecosystem. If your town has a taste for authentic filter coffee with a twist, this franchise could become the next local favorite.
Health Meets Heritage
Karupatti is known for its health benefits including aiding digestion, boosting immunity, and being a natural sweetener alternative to white sugar. In the era of wellness, consumers are becoming conscious about what they consume, and a cup of Manam Karupatti Coffee ticks all the right boxes. It appeals to older generations familiar with its benefits and younger ones who are seeking healthier alternatives to sugary lattes and energy drinks.
Franchise Benefits
The Manam Karupatti Coffee franchise offers a low investment, high return model. With investment starting from just ₹3 lakhs and going up to ₹8 lakhs, depending on whether it’s a cart, kiosk, or café format, it’s an affordable option for new entrepreneurs. The setup is streamlined, requiring only basic coffee-making equipment, minimal staff, and a compact retail space. Training, branding, and marketing support are provided by the franchisor, ensuring that even first-time business owners can operate successfully.
Menu and Customer Base
Manam doesn’t stop at karupatti coffee. Their menu includes healthy drinks like sukku coffee, panam kalkandu milk, turmeric latte, and ragi-based beverages, all rooted in Indian tradition. These offerings attract health enthusiasts, working professionals, the elderly, and even college students. The affordability of items (generally under ₹50 per cup) and the uniqueness of the concept make it a frequent stop for morning commuters and evening walkers.
Profit Margins and Return on Investment
Thanks to the low cost of ingredients and the high perceived value of traditional wellness drinks, Manam Karupatti Coffee offers excellent profit margins. Franchisees can expect a break-even point within the first 6 to 12 months. A well-located stall or shop can easily generate daily revenues of ₹3,000–₹10,000, depending on foot traffic and local demand.
3. Oruchaya Franchise – Premium Tea and More

Oruchaya is a fast-emerging tea-based beverage franchise offering a range of unique and flavorful teas crafted for the modern Indian palate. With a focus on hygiene, innovation, and visual branding, Oruchaya has captured the attention of young tea lovers across India. Its product range includes milk teas, fruit teas, kadhas, fusion brews, and even healthy immunity boosters. Oruchaya combines traditional tea recipes with global flavors, creating a hybrid beverage experience that resonates with today’s youth.
Oruchaya’s Market Advantage
India is one of the largest tea-drinking nations, but the market for branded and flavored tea experiences is still developing in many towns. This is where Oruchaya shines. The franchise offers a café-style experience in a small setup, creating a local hangout spot that delivers premium beverages without the high prices of large coffee chains. The vibrant packaging, quick service, and Instagram-friendly ambiance make it a magnet for college students, remote workers, and tea lovers.
Investment and Setup Requirements
An Oruchaya franchise requires an initial investment of approximately ₹6 lakhs to ₹15 lakhs, depending on the format – whether it’s a kiosk, takeaway counter, or dine-in outlet. The brand offers end-to-end support in terms of store design, raw materials, staff training, and digital marketing. Equipment for tea brewing, blenders, and coolers are provided along with the franchise kit. Since tea-based drinks have longer shelf life and lower ingredient costs, inventory wastage is also minimized.
Location Strategy and Target Audience
Locations near colleges, IT parks, hospitals, and high streets are ideal for Oruchaya outlets. The brand’s sleek design and modern menu attract a young, urban crowd looking for hygienic, affordable, and flavorful drink options. Tea is already a daily habit for most Indians, and Oruchaya simply elevates that habit with better variety, taste, and hygiene.
Growth and Profit Potential
Oruchaya is scaling fast with outlets opening across South India and other parts of the country. Franchisees have reported consistent growth, particularly in towns where tea stalls dominate the landscape but lack standardization and presentation. The brand capitalizes on this gap by providing a clean, well-designed space with innovative offerings. Profit margins range between 30% to 60%, with quick breakeven points, especially in high-traffic areas.
Franchise Business You can start – Conclusion:

Starting a franchise business in your town is no longer limited to metropolitan areas. With growing consumption, increasing urbanization, and a population that is eager to explore new food and beverage trends, Tier 2 and Tier 3 cities offer a goldmine of opportunities. Whether you’re inclined toward dessert entrepreneurship, health-focused drinks, or premium tea experiences, these three franchises – Lilpops, Manam Karupatti Coffee, and Oruchaya – offer scalable and sustainable models tailored for local success.
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Each of these franchise opportunities caters to a different audience but shares common benefits: low investment, fast setup, brand support, and growing demand. If you’re passionate about starting a business that blends tradition with innovation and offers real value to your community, now is the time to act. Begin your entrepreneurial journey with a franchise that aligns with your passion, budget, and the preferences of your town’s consumers.
Disclaimer: The franchise costs and profits mentioned in this article are indicative and subject to change. It’s essential to connect with the official franchise providers for the most accurate and updated information before making any investment.
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