The Taste of Cloud : The food industry in India is undergoing a massive transformation. With rapid urbanization, changing consumer habits, and the explosive growth of online food delivery platforms, cloud kitchens have emerged as one of the most promising sectors for aspiring entrepreneurs. Among the names making waves in this sector is The Taste of Cloud, a company that offers cloud-kitchen franchise opportunities with multiple in-house brands, strong operational support, and relatively low entry costs.
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For anyone who has ever dreamed of owning a food business but been discouraged by the high cost and complexity of running a traditional restaurant, The Taste of Cloud franchise offers an innovative alternative. By leveraging technology, online delivery apps, and a delivery-centric model, it reduces operational burdens while still tapping into India’s ever-growing demand for convenient, affordable, and high-quality meals.
If you are considering entering the food business via a franchise model, this comprehensive 2025 guide will walk you through everything you need to know about starting a franchise with The Taste of Cloud. We will cover the business concept, investment requirements, revenue-sharing models, operational setup, physical requirements, support from the franchisor, profitability expectations, challenges, risks, and success strategies.
Why Consider a Cloud Kitchen Franchise with The Taste of Cloud
Several factors make this franchise opportunity attractive:
- Lower Investment Compared to Traditional Restaurants
Without the need for dining space, décor, large staff, or prime location for footfall, cloud kitchens have far lower fixed costs. - Multiple Brands / Menu Flexibility
The Taste of Cloud offers multiple in-house brands (e.g. brands covering Indian, Chinese, vegetarian, late-night, etc.), allowing franchisees to choose brands or mix menus that suit their local market. - Comprehensive Support
The company provides kitchen setup, staff training, branding, marketing, operations, technology integration, aggregator tie-ups, etc. You benefit from their experience rather than building everything from scratch. - Faster Break-even & Return Potential
Because of streamlined operations, lower overheads, and strong demand for food delivery, many franchisees see returns in a shorter span (often between 6 to 12 months). - Scalability
Once a cloud kitchen is operational, you can potentially scale by adding more kitchen units or brands in other areas, leveraging the established model.
Franchise Models Offered by The Taste of Cloud
If you want to partner with The Taste of Cloud, there are two main models to choose from:
- White Labeling Model
You use The Taste of Cloud’s kitchens under your own brand. You handle branding, menu, and customer experience in your brand’s name, while the backend, kitchen operations, packaging, deliveries etc. are managed by them. - FOCO Model (Franchise Owned, Company Operated)
In this model, you as the franchisee invest the capital, while The Taste of Cloud handles core operations—staff, kitchen management, technology, deliveries, marketing etc. You receive profit sharing. It is more of a semi-passive model: you invest, but day-to-day operations are mostly managed by the franchisor.
Also Read : Burger Singh Franchise in India : Costs, Revenue Sharing, ROI & Comprehensive Guide 2025
Investment Required
Understanding the investment is crucial before committing. Based on public disclosures and franchise reports, here are the estimated costs involved with The Taste of Cloud franchise.
| Component | Approx Amount (INR) | What It Covers |
|---|---|---|
| Franchise Fee (One-time) | ₹1,00,000 – ₹1,50,000 | Fee to join the brand, licensing, basic onboarding. |
| Infrastructure / Kitchen Setup | ₹2,60,000 – ₹5,00,000 | Equipment, basic kitchen layout, fixtures, initial inventory, branding and signage. |
| Total Investment Range | ₹3,60,000 – ₹6,50,000 | Inclusive of franchise fee + kitchen setup + initial costs. |
These amounts can vary significantly depending on city, real estate costs, labor expenses, food cost, and whether the kitchen is standalone or part of a shared food hub.
Physical Requirements & Operational Setup
To run a cloud kitchen franchise under The Taste of Cloud, you’ll need to plan the physical and operational aspects carefully.
- Unit Area: Typically in the range of 200 – 400 sq. ft. This allows room for cooking, packaging, basic storage, and order management.
- Staffing: Because the model is delivery-only (no dine-in), staff needs are lower. Usually 1-2 kitchen staff initially, scaling up as order volume increases.
- Equipment and Infrastructure: Cooking equipment, refrigeration, packaging stations, ventilation, hygiene facilities, POS (order management), internet, power supply.
- Licenses and Compliance: Food safety license, health department clearance, trade license, GST registration, etc. These are essential and included under support from the franchisor.
Revenue Sharing & Profitability
Understanding how revenue flows and what profits you might make is central to evaluating the franchise opportunity.
- Revenue Split: Franchisee retains approximately 85% to 90% of gross revenue; The Taste of Cloud receives a royalty or brand commission of approx 10% to 15%.
- Breakeven / ROI Timeline: Many franchisees can expect to recover their investment and start seeing profits in 6 to 12 months, depending on location, marketing, efficiency, and demand.
Profit margins after covering food cost, labor, utilities, delivery partner commissions, packaging, marketing, etc., tend to be moderate but favorable, especially after the initial months. As volumes increase, margins improve due to economies of scale.
Key Benefits & Support From The Taste of Cloud
When you partner with The Taste of Cloud, you are not going into business alone. Here are some of the supports and benefits provided:
- Training & Onboarding: Training kitchen staff, operations, hygiene, order management, and using technology platforms.
- Marketing & Branding: Digital marketing support, aggregator tie-ups (Zomato, Swiggy etc.), listing support, branding material, photography, menu design etc.
- Technology & Operations Support: POS/order integration, inventory tracking, dashboards for sales tracking, analytics.
- Menu & Supplier Networks: Access to tested menu items; centralized supply / vendor relations to reduce cost of inputs; compliance and quality consistency.
Challenges, Risks & Mitigation
Even with a strong franchise model, there are risks. Understanding them and planning mitigations is essential.
Risks:
- High Delivery Partner Commissions & Fees
Delivery services often take 20-35% (or more) per order. This eats into margins. - Food Cost/Ingredient Inflation
Price volatility of raw ingredients, fuel, packaging can squeeze profits. - Competition
The cloud kitchen space is crowded. Many players, home kitchens, new brands, etc. - Quality & Hygiene Standards
Consistency in food quality, cleanliness, packaging is critical. Negative reviews can damage business quickly. - Regulation & Licensing Delays
Getting required licenses can take time. Non-compliance can lead to penalties. - Variable Demand
Orders will fluctuate by area, season, day of week. Low order volumes can make fixed costs a heavier burden.
Buy Now : Food Delivery Website
Mitigation Strategies:
- Negotiate lower commissions or volumes with delivery partners.
- Lock in supplier rates or use pooled purchasing to reduce input costs.
- Choose the correct location/area with good demand and delivery reach.
- Maintain strict quality control and invest in packaging and safe food handling.
- Get all licenses in advance; consult local experts.
- Run promotions during lean periods; diversify menu; monitor data to adjust operations; scale only when stable.
Step-by-Step Guide to Start
Here is a roadmap to launch your The Taste of Cloud franchise:
- Self-Assessment & Market Research
Analyze your city or locality: demand for food delivery, competition, average order sizes, popular cuisines, delivery times. Survey potential areas. - Choose Model: FOCO or White Label
Decide if you want the semi-passive FOCO (where the company operates) or full control white label model depending on how active you want to be. - Check Financial Feasibility
Prepare budget: franchise fee + kitchen setup + working capital for initial months + marketing + utility and staff costs. - Select a Suitable Location / Kitchen Space
Even though cloud kitchens don’t require showrooms, the kitchen should be strategically located for delivery coverage and ingredient supply access. - Legal Formalities & Licenses
Register business entity (proprietorship, partnership or company), get trade license, food safety license, GST etc. - Sign Franchise Agreement
Review terms: royalty, revenue percentage, obligations, duration (usually 5 years or more), renewal, brand standards etc. - Kitchen Setup & Equipment Procurement
Purchase or lease cooking equipment, furniture if required, packaging supplies, HACC P/Hygiene items, power & ventilation setup. - Hire & Train Staff
Hire kitchen staff, delivery / packaging cook, helper; train them per brand protocols, hygiene practices, customer service, menu execution. - Technology & Delivery Integration
Integrate POS/order management systems, link the kitchen to aggregator platforms, delivery logistics, customer tracking. - Launch & Marketing
Soft launch to test operations; local marketing: digital ads, promotions, initial offers. Ensure visibility on food delivery apps. - Monitor & Optimize
Track daily orders, customer feedback, costs. Adjust menu, pricing, operations to improve efficiency and margins.
Financial Projections: What to Expect
Below is an illustrative projection to help you estimate potential revenue, costs, and profitability. These numbers are approximate and will vary.
| Metric | Assumption | Estimate (Monthly) |
|---|---|---|
| Orders / Day | ~50-100 orders (depending area) | |
| Average Order Value | ₹200-₹300 per order | |
| Gross Sales | ₹1,00,000 – ₹3,00,000 (depending on order volume) | |
| Costs of Goods Sold (Food / Packaging / Delivery fees) | ~30-40% of gross sales | |
| Staff & Utilities & Rent etc. | ~20-25% | |
| Marketing & Aggregator Commissions | ~15-25% | |
| Net Profit Margin | ~10-20% after all expenses (once running smoothly) | |
| Breakeven Time | Approx 6-12 months under good conditions |
These projections assume a medium-demand location, stable supply chain, well-priced menu, and efficient operations.
Important Factors That Influence Success
- Location & Delivery Reach: Even without customer walk-ins, the kitchen must cover strong delivery demand areas. Proximity to aggregators’ service zones matters.
- Menu Choice & Pricing: Offer a mix of popular items with good margins plus experiment with trending offerings. Menu must balance cost-of-ingredients with customer willingness to pay.
- Brand Perception & Quality: Clean packaging, timely deliveries, appealing food photos, consistent taste all feed into positive reviews which drive orders.
- Operational Efficiency: Minimize wastage, optimize food prep workflows, manage staffing, use good technology for ordering and inventory.
- Customer Satisfaction: On-time delivery, proper packaging, taste and hygiene can lead to repeat orders which amplify profits.
Key Industry Trends & Why Taste of Cloud Is Well-Positioned
- The demand for home food delivery continues to grow, especially in urban and suburban parts of India.
- Consumers increasingly prefer convenience and variety without stepping out; cloud kitchens serve that need well.
- Tech integration (order tracking, apps, customer feedback, marketing) is central, and Taste of Cloud has built support systems.
- Rising importance of delivery logistics, packaging, menu variety and flexibility.
- Growth potential in tier-2 and tier-3 cities where real estate and rental costs are lower but delivery demand is increasing.
Challenges Specific to Cloud Kitchen Franchises
- High dependency on delivery apps; if commissions from aggregators rise, margins fall.
- Logistic delays, ingredient supply issues, power outages, and equipment breakdowns can severely impact operations.
- Food safety, hygiene, packaging and customer experience are under scrutiny; one negative review can damage brand.
- Management of peak hours (dinner time, weekends) requires readiness: sufficient staff, order flow management.
- Regulatory compliance: the kitchen must meet local health codes, fire safety, cleanliness standards etc.
Conclusion
Starting a The Taste of Cloud franchise in India is an exciting opportunity for entrepreneurs who want to enter the booming food industry without the heavy costs of setting up a traditional restaurant. With relatively low investment requirements, strong brand backing, multiple franchise models, comprehensive support, and quick breakeven potential, it offers a balanced mix of profitability and scalability.
However, success depends on choosing the right location, maintaining food quality, controlling costs, and leveraging marketing effectively. With careful planning and dedication, a franchisee can build a sustainable business with steady income and future expansion opportunities.
Buy Now : Food Delivery Website
The food industry in India is transforming. With rising urbanization, changing consumer habits, and the growth of online food delivery platforms, cloud kitchens have emerged as one of the most promising sectors. Among the names making waves is The Taste of Cloud, a company that offers cloud-kitchen franchise opportunities with multiple brands, strong support, and relatively low entry cost. If you are considering entering the food business via a franchise model, this guide will walk you through everything you need to know about starting a franchise with The Taste of Cloud: investment, revenue, operations, brand support, risks, and how to make it profitable.
Disclaimer: The information in this blog is for educational purposes only. Potential investors should conduct independent research and seek professional advice before making any franchise-related decisions.
