Aditya birla health insurance introduces renewed model of ‘abhi’

Aditya birla health insurance company (abhicl), the  health insurance subsidiary of aditya birla capital, a noteworthy non-banking financial services company, has launched a revamped and renewed version of its self-servicing chatbot “abhi”.

The new version of the ai-enabled conversational chatbot comes with a claims registration feature, a unique presenting in the standalone indian health insurance enterprise. The ‘abhi’ bot aids the purchaser experience in journey through helping insurance buy, endorsement, renewal and register on the spot claims even as guiding policyholders in a contactless manner.

Policyholders will be able to sign up, enhance and tune a claim thru the ‘abhi’ chatbot on activ Health app, website (https://www. Adityabirlacapital.Com /healthinsurance) and whatsapp. They can upload the prerequisite files and bills to manner their respective claims. Repayment claims approaches can be resultseasily performed through the abhi bot.

Through the years, abhi has augmented its digitalisation efforts to offer improved customer experience. With a whole environment of digital assets, it has enabled a continuing quit to quit purchase journey for its clients. In fy22, 98% of its customers were on-boarded digitally with overall digital self-servicing at 65 per cent. The new addition of digital claims registration feature will further expedite claims digitisation to facilitate faster claims processing and hassle-free claims experience.

Mayank bathwal, ceo, aditya birla health insurance stated, “at aditya birla health insurance, all our innovations hinge round purchaser-centricity for you to provide a seamless customer experience with the aim of turning in uninterrupted insurance services digitally, and the release of this new edition of ai-enabled chabot – “abhi” is a step in that direction. This would simplify patron interactions and provide a quick decision to their queries, from everywhere and at any time.”


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